Poland Home Care Market Size, Share & Forecast, 2025-2030

Published in 2025, this report presents a quantitative profile of the home care market in Poland. It combines historical trends from 2020 to 2024 with a forward-looking outlook to 2030, helping consultants and investors identify growth patterns and assess market dynamics.

The home care sector in Poland is forecast to grow at a healthy CAGR of 7% through 2030, driven by solid underlying demand and moderate market expansion.

What’s Inside the Report

Annual market size figures expressed in (Tons/PLN/USD), spanning 2020 to 2030. The dataset includes both historical actuals and forecasts, along with CAGR calculations for historical and projected periods.

Market Segmentation

The Poland home care market is classified into the following segments:
Product type – e.g., air fresheners (aerosol air fresheners, candle air fresheners, car air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, others), bleach, dishwashing (automatic dishwashing detergents, dishwashing additives, hand dishwashing detergents), household insecticides (baits, coils, electric insecticides, sprays/aerosols, others), laundry care (fabric softeners, laundry aids, laundry detergents, rug/carpet cleaners), polishes (floor polish, furniture polish, metal polish, shoe polish), surface care (bathroom cleaners, descalers, disinfectants, drain openers, floor cleaners, glass cleaners, household cleaning wipes, kitchen cleaners, multi-purpose cleaners, oven cleaners, scouring agents), toilet care (in-cistern cleaners, rim blocks/liquids, toilet cleaner tablets tablets/powders, toilet liquids/foam)
Packaging type – e.g., flexible packaging, glass, metal, paper-based containers, rigid plastic
Distribution channel – e.g., convenience stores, direct selling, discounters, e-commerce, health and beauty stores, hypermarkets, small grocery stores, supermarkets, others

Macroeconomic & Demographic Indicators

In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (CPI), Gross Domestic Product (GDP), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.

Competitive Landscape: Market Share Analysis

Alongside sizing and segmentation data, the report includes market share breakdowns for primary players in the home care market in Poland, highlighting dominant firms and brand-level movements.
“Pol-Hun” M. Bielska sp. j.
Amway Corporation
Bluesun Consumer Brands SLU
Bros Sp. z o.o. sp. k.
Clovin S.A.
Colgate-Palmolive Company
delta pronatura GmbH
Dr Miele Cosmed Group S.A.
Dramers S.A.
Global Group Sp.z o.o
Gold Drop Sp. z o.o.
Grupa Inco S.A.
Henkel AG & Co. KGaA
HG International B.V.
Katowickie Zaklady Chemii Gospodarczej Pollena Savona Sp. z o.o.
Laboratorium Naturella Sp. z o.o.
Lakma S.A.
LAKMA Strefa Sp. z o.o.
Libella Sp. z o.o.
Lind Holding ApS
McBride plc
Newell Brands Inc. (NWL)
Pollena Przedsiebiorstwo Chemii Gospodarczej Sp zoo Spk
PZ Cussons Plc
Reckitt Benckiser Group plc (RB)
S. C. Johnson & Son, Inc.
The Procter & Gamble Company (P&G)
Unilever PLC
Werner & Mertz GmbH
Yope Sp. z o.o.
Zaklady Chemiczne “Unia” Spoldzielnia Pracy

This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.

Why Choose This Report?

Designed as a concise yet in-depth data snapshot, this publication is tailored for professionals seeking accurate, timely, and actionable quantitative insights. Whether you’re a market entrant, investor, or established player, Tanalyze reports are built to support robust business decisions with confidence.

Request a redacted sample to preview the data structure and presentation quality before purchase.

Deliverables Include

Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030

Table of Contents

TABLE OF CONTENTS
Market Segmentation
Market Overview
Poland Home Care Market – Product Type Analysis
Poland Home Care Market – Packaging Type Analysis
Poland Home Care Market – Distribution Channel Analysis
Company Shares Analysis
“Pol-Hun” M. Bielska sp. j.
Amway Corporation
Bluesun Consumer Brands SLU
Bros Sp. z o.o. sp. k.
Clovin S.A.
Colgate-Palmolive Company
delta pronatura GmbH
Dr Miele Cosmed Group S.A.
Dramers S.A.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Poland Home Care Market 2020-2030
Chart Poland Home Care Market, Net Growth, 2020-2030
Chart Poland Home Care Market, Growth Rates, 2020-2030
Table Poland Home Care Market by Product Type, 2020-2030
Chart Poland Home Care Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Poland Home Care Market by Product Type, 2020-2030
Table Poland Home Care Market by Packaging Type, 2020-2030
Chart Poland Home Care Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Poland Home Care Market by Packaging Type, 2020-2030
Table Poland Home Care Market by Distribution Channel, 2020-2030
Chart Poland Home Care Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Poland Home Care Market by Distribution Channel, 2020-2030
Table Poland Home Care Market Share (%), by Companies, 2020-2024
Chart Poland Home Care Market, by Companies, 2024
Table Poland Home Care Market Share (%), by Brands, 2020-2024
Chart Poland Home Care Market, by Brands, 2024
Table Poland – Population (Millions) and Forecast
Table Poland – Consumer Price Index (CPI) and Forecast
Table Poland – Gross Domestic Product and Forecast
Table Poland Home Care Market: Spend as a Proportion of GDP (%)
Table Poland Home Care Market: Consumption per Capita (Population)