Croatia Home Care Market Size, Share & Forecast, 2025-2030

Built for business leaders and market practitioners, this report explores the home care market in Croatia through the lens of data-backed insight. Updated in 2025, it includes historical developments from 2020 to 2024 and forecasts through 2030, offering an evidence-based foundation for strategic initiatives.

The home care market in Croatia is projected to expand at a moderate CAGR of 5% through 2030, reflecting steady and predictable growth amid stable consumer demand.

What’s Inside the Report

Annual market size figures expressed in (Tons/EUR/USD), spanning 2020 to 2030. The dataset includes both historical actuals and forecasts, along with CAGR calculations for historical and projected periods.

Market Segmentation

The following outlines the segmentation of the Croatia home care market:
Product type – e.g., air fresheners (aerosol air fresheners, candle air fresheners, car air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners), bleach, dishwashing (automatic dishwashing detergents, dishwashing additives, hand dishwashing detergents), household insecticides (baits, coils, electric insecticides, sprays/aerosols, others), laundry care (fabric softeners, laundry aids, laundry detergents), polishes (floor polish, furniture polish, metal polish, shoe polish), surface care (bathroom cleaners, descalers, disinfectants, drain openers, floor cleaners, glass cleaners, household cleaning wipes, kitchen cleaners, multi-purpose cleaners, oven cleaners, scouring agents), toilet care (in-cistern cleaners, rim blocks/liquids, toilet cleaner tablets tablets/powders, toilet liquids/foam)
Distribution channel – e.g., convenience stores, direct selling, discounters, e-commerce, general merchandise stores, health and beauty stores, hypermarkets, small grocery stores, supermarkets, others

Macroeconomic & Demographic Indicators

Supporting context includes:
Total population
Consumer Price Index (CPI)
Gross Domestic Product (GDP)
Per capita consumption
Consumer spending as a percentage of GDP

These variables enhance understanding of consumption potential and macroeconomic trends affecting the market.

Competitive Landscape: Market Share Analysis

Market share insights presented in this report illustrate the evolving competitive landscape of the home care sector in Croatia, with data on top-performing brands and consolidation trends. Key market participants include:
Amway Corporation
Atlantic Grupa d.d.
Colgate-Palmolive Company
delta pronatura GmbH
Fumakilla Limited
Henkel AG & Co. KGaA
Julius Samann Ltd
Labud d.o.o.
Reckitt Benckiser Group plc (RB)
S. C. Johnson & Son, Inc.
Saponia d.d.
The Bolton Group
The Procter & Gamble Company (P&G)
Unilever PLC
Werner & Mertz GmbH

This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.

Why Choose This Report?

Designed as a data-rich strategic snapshot, the report delivers timely and reliable intelligence to support decisions across market entry, investment evaluation, supply chain planning, and competitive benchmarking. Whether you’re an investor, manufacturer, distributor, or consultant, this report delivers actionable value.

Request a redacted sample to preview the data structure and presentation quality before purchase.

Deliverables Include

Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030

Table of Contents

TABLE OF CONTENTS
Market Segmentation
Market Overview
Croatia Home Care Market – Product Type Analysis
Croatia Home Care Market – Distribution Channel Analysis
Company Shares Analysis
Amway Corporation
Atlantic Grupa d.d.
Colgate-Palmolive Company
delta pronatura GmbH
Fumakilla Limited
Henkel AG & Co. KGaA
Julius Samann Ltd
Labud d.o.o.
Reckitt Benckiser Group plc (RB)
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Croatia Home Care Market 2020-2030
Chart Croatia Home Care Market, Net Growth, 2020-2030
Chart Croatia Home Care Market, Growth Rates, 2020-2030
Table Croatia Home Care Market by Product Type, 2020-2030
Chart Croatia Home Care Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Croatia Home Care Market by Product Type, 2020-2030
Table Croatia Home Care Market by Distribution Channel, 2020-2030
Chart Croatia Home Care Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Croatia Home Care Market by Distribution Channel, 2020-2030
Table Croatia Home Care Market Share (%), by Companies, 2020-2024
Chart Croatia Home Care Market, by Companies, 2024
Table Croatia Home Care Market Share (%), by Brands, 2020-2024
Chart Croatia Home Care Market, by Brands, 2024
Table Croatia – Population (Millions) and Forecast
Table Croatia – Consumer Price Index (CPI) and Forecast
Table Croatia – Gross Domestic Product and Forecast
Table Croatia Home Care Market: Spend as a Proportion of GDP (%)
Table Croatia Home Care Market: Consumption per Capita (Population)