Australia Home Care Market Size, Share & Forecast, 2025-2030

Backed by updated 2025 data, this market report captures key trends, market shifts, and growth expectations within the home care sector in Australia. With a historical lens from 2020–2024 and forward projections to 2030, the report helps stakeholders understand where value is being created – and where the next wave of opportunity lies.

The home care market in Australia is projected to expand at a moderate CAGR of 4.5% through 2030, reflecting steady and predictable growth amid stable consumer demand.

What’s Inside the Report

Annual market size figures expressed in (Tons/AUD/USD), spanning 2020 to 2030. The dataset includes both historical actuals and forecasts, along with CAGR calculations for historical and projected periods.

Market Segmentation

The segmentation of the Australia home care market is outlined below:
Product type – e.g., air fresheners (aerosol air fresheners, candle air fresheners, car air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, others), bleach, dishwashing (automatic dishwashing detergents, dishwashing additives, hand dishwashing detergents), household insecticides (baits, electric insecticides, sprays/aerosols, others), laundry care (fabric softeners, laundry aids, laundry detergents, rug/carpet cleaners), polishes (floor polish, furniture polish, metal polish, shoe polish), surface care (bathroom cleaners, descalers, disinfectants, drain openers, floor cleaners, glass cleaners, household cleaning wipes, kitchen cleaners, multi-purpose cleaners, oven cleaners, scouring agents), toilet care (in-cistern cleaners, rim blocks/liquids, toilet liquids/foam)
Packaging type – e.g., flexible packaging, glass, metal, paper-based containers, rigid plastic
Distribution channel – e.g., convenience stores, direct selling, discounters, e-commerce, general merchandise stores, health and beauty stores, hypermarkets, small grocery stores, supermarkets, warehouse clubs, others

Macroeconomic & Demographic Indicators

In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (CPI), Gross Domestic Product (GDP), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.

Competitive Landscape: Market Share Analysis

Alongside sizing and segmentation data, the report includes market share breakdowns for primary players in the home care market in Australia, highlighting dominant firms and brand-level movements.
Aware Environmental Limited
Colgate-Palmolive Company
ecostore Company Limited
Felton Grimwade & Bosisto’s Pty Ltd
Henkel AG & Co. KGaA
Kao Corporation
Nature’s Organics Pty. Ltd.
Newell Brands Inc. (NWL)
Nippon Paint Holdings Co., Ltd.
OzKleen Asia Pacific Pty Ltd.
Pascoe’s Pty. Ltd.
Pental Products Pty Limited
PZ Cussons Plc
Reckitt Benckiser Group plc (RB)
S. C. Johnson & Son, Inc.
The Clorox Company
The Procter & Gamble Company (P&G)
Unilever PLC
Whealth Lohmann Centralin GmbH 

This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.

Why Choose This Report?

Designed as a concise yet in-depth data snapshot, this publication is tailored for professionals seeking accurate, timely, and actionable quantitative insights. Whether you’re a market entrant, investor, or established player, Tanalyze reports are built to support robust business decisions with confidence.

Request a redacted sample to preview the data structure and presentation quality before purchase.

Deliverables Include

Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030

Table of Contents

TABLE OF CONTENTS
Market Segmentation
Market Overview
Australia Home Care Market – Product Type Analysis
Australia Home Care Market – Packaging Type Analysis
Australia Home Care Market – Distribution Channel Analysis
Company Shares Analysis
Aware Environmental Limited
Colgate-Palmolive Company
ecostore Company Limited
Felton Grimwade & Bosisto’s Pty Ltd
Henkel AG & Co. KGaA
Kao Corporation
Nature’s Organics Pty. Ltd.
Newell Brands Inc. (NWL)
Nippon Paint Holdings Co., Ltd.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Australia Home Care Market 2020-2030
Chart Australia Home Care Market, Net Growth, 2020-2030
Chart Australia Home Care Market, Growth Rates, 2020-2030
Table Australia Home Care Market by Product Type, 2020-2030
Chart Australia Home Care Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Australia Home Care Market by Product Type, 2020-2030
Table Australia Home Care Market by Packaging Type, 2020-2030
Chart Australia Home Care Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Australia Home Care Market by Packaging Type, 2020-2030
Table Australia Home Care Market by Distribution Channel, 2020-2030
Chart Australia Home Care Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Australia Home Care Market by Distribution Channel, 2020-2030
Table Australia Home Care Market Share (%), by Companies, 2020-2024
Chart Australia Home Care Market, by Companies, 2024
Table Australia Home Care Market Share (%), by Brands, 2020-2024
Chart Australia Home Care Market, by Brands, 2024
Table Australia – Population (Millions) and Forecast
Table Australia – Consumer Price Index (CPI) and Forecast
Table Australia – Gross Domestic Product and Forecast
Table Australia Home Care Market: Spend as a Proportion of GDP (%)
Table Australia Home Care Market: Consumption per Capita (Population)