Australasia Home Care Market Size, Share & Forecast, 2025-2030

A detailed, data-driven overview of the home care market in Australasia, including current market size, segmentation analysis, and forward projections to 2030. Updated in 2025, this report is ideal for market assessment, investment screening, and competitive benchmarking.

The home care market in Australasia is projected to expand at a moderate CAGR of 4.2% through 2030, reflecting steady and predictable growth amid stable consumer demand.

What’s Inside the Report

Annual market size figures expressed in (Tons/USD), spanning 2020 to 2030. The dataset includes both historical actuals and forecasts, along with CAGR calculations for historical and projected periods.

Market Segmentation

The Australasia home care market is structured as follows:
Product type – e.g., air fresheners (aerosol air fresheners, candle air fresheners, car air fresheners, electric air fresheners, gel air fresheners, liquid air fresheners, others), bleach, dishwashing (automatic dishwashing detergents, dishwashing additives, hand dishwashing detergents), household insecticides (baits, electric insecticides, sprays/aerosols, others), laundry care (fabric softeners, laundry aids, laundry detergents, rug/carpet cleaners), polishes (floor polish, furniture polish, metal polish, shoe polish), surface care (bathroom cleaners, descalers, disinfectants, drain openers, floor cleaners, glass cleaners, household cleaning wipes, kitchen cleaners, multi-purpose cleaners, oven cleaners, scouring agents), toilet care (in-cistern cleaners, rim blocks/liquids, toilet liquids/foam)
Packaging type – e.g., flexible packaging, glass, metal, paper-based containers, rigid plastic
Distribution channel – e.g., convenience stores, direct selling, discounters, e-commerce, general merchandise stores, health and beauty stores, hypermarkets, small grocery stores, supermarkets, warehouse clubs, others
Country – e.g., Australia, New Zealand

Macroeconomic & Demographic Indicators

Supporting context includes:
Total population
Consumer Price Index (CPI)
Gross Domestic Product (GDP)
Per capita consumption
Consumer spending as a percentage of GDP

These variables enhance understanding of consumption potential and macroeconomic trends affecting the market.

Competitive Landscape: Market Share Analysis

This section delivers market share statistics for the home care market in Australasia, helping readers assess brand performance and competitive dynamics. Leading players featured include:
Aware Environmental Limited
Colgate-Palmolive Company
ecostore Company Limited
Felton Grimwade & Bosisto’s Pty Ltd
Henkel AG & Co. KGaA
Kao Corporation
Nature’s Organics Pty. Ltd.
Newell Brands Inc. (NWL)
Nippon Paint Holdings Co., Ltd.
OzKleen Asia Pacific Pty Ltd.
Pascoe’s Pty. Ltd.
Pental Products Pty Limited
PZ Cussons Plc
Quantum Pacific Ltd.
Reckitt Benckiser Group plc (RB)
S. C. Johnson & Son, Inc.
The Clorox Company
The Procter & Gamble Company (P&G)
Unilever PLC
Whealth Lohmann Centralin GmbH 

This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.

Why Choose This Report?

Designed as a concise, data-rich market snapshot, this report is ideal for stakeholders seeking timely, reliable, and strategic insights. Whether you’re an investor, operator, consultant, or supplier, the data-driven structure supports confident, evidence-based decision-making.

Request a redacted sample to preview the data structure and presentation quality before purchase.

Deliverables Include

Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030

Table of Contents

TABLE OF CONTENTS
Market Segmentation
Market Overview
Australasia Home Care Market – Product Type Analysis
Australasia Home Care Market – Packaging Type Analysis
Australasia Home Care Market – Distribution Channel Analysis
Australasia Home Care Market – Country Analysis
Company Shares Analysis
Aware Environmental Limited
Colgate-Palmolive Company
ecostore Company Limited
Felton Grimwade & Bosisto’s Pty Ltd
Henkel AG & Co. KGaA
Kao Corporation
Nature’s Organics Pty. Ltd.
Newell Brands Inc. (NWL)
Nippon Paint Holdings Co., Ltd.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Australasia Home Care Market 2020-2030
Chart Australasia Home Care Market, Net Growth, 2020-2030
Chart Australasia Home Care Market, Growth Rates, 2020-2030
Table Australasia Home Care Market by Product Type, 2020-2030
Chart Australasia Home Care Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Australasia Home Care Market by Product Type, 2020-2030
Table Australasia Home Care Market by Packaging Type, 2020-2030
Chart Australasia Home Care Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Australasia Home Care Market by Packaging Type, 2020-2030
Table Australasia Home Care Market by Distribution Channel, 2020-2030
Chart Australasia Home Care Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Australasia Home Care Market by Distribution Channel, 2020-2030
Table Australasia Home Care Market by Country, 2020-2030
Chart Australasia Home Care Market by Country, CAGR Historic and Forecast, 2020-2030
Chart Australasia Home Care Market by Country, 2020-2030
Table Australasia Home Care Market Share (%), by Companies, 2020-2024
Chart Australasia Home Care Market, by Companies, 2024
Table Australasia Home Care Market Share (%), by Brands, 2020-2024
Chart Australasia Home Care Market, by Brands, 2024
Table Australasia – Population (Millions) and Forecast
Table Australasia – Consumer Price Index (CPI) and Forecast
Table Australasia – Gross Domestic Product and Forecast
Table Australasia Home Care Market: Spend as a Proportion of GDP (%)
Table Australasia Home Care Market: Consumption per Capita (Population)