Beer Market in Western Europe

With a projected CAGR of 3.32%, the beer market in Western Europe is estimated to grow from USD 187.3 billion in 2025 to USD 220.5 billion by 2030, highlighting sustained expansion in the category.

This in-depth data report provides reliable, up-to-date insights into the beer sector in Western Europe, with figures most recently refreshed in 2025. It includes historical analysis from 2020 to 2024, along with forward-looking forecasts through 2030 to support data-informed decision-making.

What’s Inside the Report

Annual market size figures expressed in (Liters/USD), spanning 2020 to 2030. The dataset includes both historical actuals and forecasts, along with CAGR calculations for historical and projected periods.

Market Segmentation

The following outlines the segmentation of the Western Europe beer market:
Product type – e.g., dark beer (ale, wheat beer), lager (mixed lager, standard lager), non/low alcohol beer (low alcohol beer, non alcoholic beer), stout
Packaging type – e.g., metal cans & bottles, glass bottles, others
Distribution channel – e.g., bars and HoReCa, convenience stores, discounters, e-commerce, food and drinks stores, forecourts, hypermarkets, small grocery stores, supermarkets, others
Country – e.g., France, Germany, Italy, Netherlands, Norway, Spain, Sweden, Turkey, United Kingdom, others

Macroeconomic & Demographic Indicators

In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (CPI), Gross Domestic Product (GDP), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.

Competitive Landscape: Market Share Analysis

Market share insights presented in this report illustrate the evolving competitive landscape of the beer sector in Western Europe, with data on top-performing brands and consolidation trends. Key market participants include:
AB Abro Bryggeri
AB InBev
AG Anadolu Grubu Holding AS
Asahi Group Holdings, Ltd.
Augustiner-Brau Wagner KG
Badische Staatsbrauerei Rothaus AG
Birra Castello S.p.A.
BIRRA FORST SPA
Bitburger Braugruppe GmbH
Brauerei C. & A. VELTINS GmbH & Co. KG
Brauerei Gebr. Maisel GmbH & Co. KG
BrewDog PLC
Budweiser Budvar n.p.
C&C Group PLC
Carlsberg A/S
CK Asset Holdings Limited
Diageo plc
Dr. August Oetker
Duvel Moortgat NV
Grupo Agora
Hansa Borg Bryggerier AS
Heineken N.V.
Hijos de Rivera, S.A.
Karlsberg Brauerei GmbH
Krombacher Brauerei Bhd Schadeberg GmbH & Co. KG.
Mahou-San Miguel Group
Molson Coors Beverage Company
OeTTINGER Brauerei GmbH
Olvi Oyj
Ottakringer Getraenke AG
Paulaner Brauerei GmbH & Co. KG
Privatbrauerei ERDINGER Weisbrau Werner Brombach GmbH
Privat-Brauerei Heinrich Reissdorf GmbH & Co. KG
Royal Unibrew A/S
S.A. Damm
Spendrups Bryggeri AB
Stieglbrauerei zu Salzburg GmbH
Swinkels Family Breweries N.V.
The Super Bock Group, SGPS, SA
WARSTEINER Brauerei Haus Cramer KG

This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.

Why Choose This Report?

Designed as a data-rich strategic snapshot, the report delivers timely and reliable intelligence to support decisions across market entry, investment evaluation, supply chain planning, and competitive benchmarking. Whether you’re an investor, manufacturer, distributor, or consultant, this report delivers actionable value.

Request a redacted sample to preview the data structure and presentation quality before purchase.

Deliverables Include

Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030

Table of Contents

TABLE OF CONTENTS
Market Segmentation
Market Overview
Western Europe Beer Market – Product Type Analysis
Western Europe Beer Market – Packaging Type Analysis
Western Europe Beer Market – Distribution Channel Analysis
Western Europe Beer Market – Country Analysis
Company Shares Analysis
AB Abro Bryggeri
AB InBev
AG Anadolu Grubu Holding AS
Asahi Group Holdings, Ltd.
Augustiner-Brau Wagner KG
Badische Staatsbrauerei Rothaus AG
Birra Castello S.p.A.
BIRRA FORST SPA
Bitburger Braugruppe GmbH
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Western Europe Beer Market 2020-2030
Chart Western Europe Beer Market, Net Growth, 2020-2030
Chart Western Europe Beer Market, Growth Rates, 2020-2030
Table Western Europe Beer Market by Product Type, 2020-2030
Chart Western Europe Beer Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Western Europe Beer Market by Product Type, 2020-2030
Table Western Europe Beer Market by Packaging Type, 2020-2030
Chart Western Europe Beer Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Western Europe Beer Market by Packaging Type, 2020-2030
Table Western Europe Beer Market by Distribution Channel, 2020-2030
Chart Western Europe Beer Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Western Europe Beer Market by Distribution Channel, 2020-2030
Table Western Europe Beer Market by Country, 2020-2030
Chart Western Europe Beer Market by Country, CAGR Historic and Forecast, 2020-2030
Chart Western Europe Beer Market by Country, 2020-2030
Table Western Europe Beer Market Share (%), by Companies, 2020-2024
Chart Western Europe Beer Market, by Companies, 2024
Table Western Europe Beer Market Share (%), by Brands, 2020-2024
Chart Western Europe Beer Market, by Brands, 2024
Table Western Europe – Population (Millions) and Forecast
Table Western Europe – Consumer Price Index (CPI) and Forecast
Table Western Europe – Gross Domestic Product and Forecast
Table Western Europe Beer Market: Spend as a Proportion of GDP (%)
Table Western Europe Beer Market: Consumption per Capita (Population)