Beer Market in Tanzania

The Tanzania beer industry is on a growth trajectory, with market value projected to expand from USD 1.9 billion in 2025 to USD 3.2 billion by 2030, reflecting a 10.8% annual growth rate.

Designed to support strategic decision-making, this report provides a thorough analysis of the beer market in Tanzania. With the latest update completed in 2025, it features key market metrics, historical developments (2020–2024), and forecasts to 2030. Whether used for opportunity assessment, market sizing, or competitive planning, this report delivers actionable intelligence.

What’s Inside the Report

Annual market size figures expressed in (Liters/USD), spanning 2020 to 2030. The dataset includes both historical actuals and forecasts, along with CAGR calculations for historical and projected periods.

Market Segmentation

The following outlines the segmentation of the Tanzania beer market:
Product type – e.g., lager (mixed lager, standard lager), stout
Distribution channel – e.g., bars and HoReCa, e-commerce, food and drinks stores, small grocery stores, supermarkets, others

Macroeconomic & Demographic Indicators

In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (CPI), Gross Domestic Product (GDP), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.

Competitive Landscape: Market Share Analysis

The report provides an overview of market share among leading firms in the beer sector in Tanzania, reflecting a mix of established brands and emerging competitors. Companies profiled include:
AB InBev
Diageo plc

This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.

Why Choose This Report?

Designed as a concise yet in-depth data snapshot, this publication is tailored for professionals seeking accurate, timely, and actionable quantitative insights. Whether you’re a market entrant, investor, or established player, the report is built to support robust business decisions with confidence.

Request a redacted sample to preview the data structure and presentation quality before purchase.

Deliverables Include

Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030

Table of Contents

TABLE OF CONTENTS
Market Segmentation
Market Overview
Tanzania Beer Market – Product Type Analysis
Tanzania Beer Market – Distribution Channel Analysis
Company Shares Analysis
AB InBev
Diageo plc
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Tanzania Beer Market 2020-2030
Chart Tanzania Beer Market, Net Growth, 2020-2030
Chart Tanzania Beer Market, Growth Rates, 2020-2030
Table Tanzania Beer Market by Product Type, 2020-2030
Chart Tanzania Beer Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Tanzania Beer Market by Product Type, 2020-2030
Table Tanzania Beer Market by Distribution Channel, 2020-2030
Chart Tanzania Beer Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Tanzania Beer Market by Distribution Channel, 2020-2030
Table Tanzania Beer Market Share (%), by Companies, 2020-2024
Chart Tanzania Beer Market, by Companies, 2024
Table Tanzania Beer Market Share (%), by Brands, 2020-2024
Chart Tanzania Beer Market, by Brands, 2024
Table Tanzania – Population (Millions) and Forecast
Table Tanzania – Consumer Price Index (CPI) and Forecast
Table Tanzania – Gross Domestic Product and Forecast
Table Tanzania Beer Market: Spend as a Proportion of GDP (%)
Table Tanzania Beer Market: Consumption per Capita (Population)